Category Archive: Greenwashing

Greenwashing: Plant-Based Meat

This is the second report in a series about companies “greenwashing” products to make them appear to be better for the environment than they actually are. You can read our other greenwashing reports here. Keep an eye on the Periodic Fabels blog for future updates to the series. Fake meat companies claim their products as environmentally friendly. But are they? Beyond Meat, Impossible Foods, and other synthetic meat companies tout their products as the meat alternative that could save the planet. They argue meat production emits too much greenhouse gas and fake meat is a greener replacement. Impossible Foods CEO Pat Brown...

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Greenwashing: Boxed Water

This is the first report in a series about companies “greenwashing” products to make them appear to be better for the environment than they actually are. Keep an eye on the Periodic Fabels blog for future updates to the series.  Boxed water has positioned itself as the eco-friendly alternative to plastic bottled water. One brand literally has named itself Boxed Water Is Better. But the reality is that boxed water is not the environmental savior it touts itself to be.  The boxed water industry says it has four main reasons why it claims the box is better for the environment than plastic...

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